Filed under News by Dan Edelen
Enjoyed a brief summer vacation then went right back to work—and plenty of work continues to stream in:
Completed copywriting of Homearama 2009 flyer and signs for K Homes, with additional copyediting of content in the Homearama magazine
Completed initial Web site creation, management, and copywriting for Powder Processing Solutions, with additional work proceeding on search engine optimization and site tweaking
Completed Web site copywriting and copyediting for Hewitt Software Development
Completed copywriting of a marketing flyer and continue to work on software documentation and other writing projects for HealthBridge
Completed tagline creation for Home Energy Checkup
Completed editing the Summer 2009 edition of Class Notes in Lafayette College’s Alumni News and continue working on the Fall edition
Completed a book edit for an author
Began a book edit for another author
Writing, editing, Web site creation, search engine optimization, blogging, book doctoring, and marketing—if you need it, I can provide it quickly, on spec, and at attractive rates.
October 1, 2009 - 12:52 PM
Filed under News by Dan Edelen
Business has been hoppin’!
Jobs recently completed or in development:
HealthBridge – Software documentation copywriting
Colby Instruments – Microwave equipment spec sheet copyediting
Lafayette College – Alumni News magazine copyediting and feature article copywriting
Home Energy Checkup – Web site search engine optimization
thepowderguru.com – Web site development
Plus, editing and book doctoring for three authors.
If you need the expertise of a proven writer who can make your copy sizzle, contact me.
May 27, 2009 - 4:12 PM
Filed under News by Dan Edelen
Been working diligently to improve this site. This includes a new sitemap and improved SEO. Offering existing and future clients the best access possible to superlative freelance writing and editing matters because my clients’ business matters.
January 19, 2009 - 10:38 AM
Filed under Insights, News by Dan Edelen
If your company Web site doesn’t show up on the first page or two of Google, you’re losing money.
With the Internet saturated with businesses battling for clients, persuasive site copy isn’t enough. A copywriter needs to know principles of search engine optimization (SEO) and work closely with Webmasters and graphic designers. Content throughout your site must consistently employ the keywords that best describe your product or service or else your clients will never find you.
A client of mine requested a site refresh. After noting that searches using industry-standard keywords placed the site five or six pages deep on Google, I outlined proven SEO strategies to boost his page rank without resorting to buying placement. By optimizing all site content, the updated site landed consistently on the front page of Google.
It’s no longer enough to have a Web site. Without top placement in search engine results, your site might as well not exist. Your customers know what they are searching for. Ensure they find it at your site and not your competitors’ by hiring a writer who knows SEO.
January 10, 2009 - 2:36 AM
Filed under News by Dan Edelen
For Ethereal Pen Productions, 2008 proved to be a fantastic year . Business boomed. New clients came in from unexpected regions of the country. In fact, the client list now contains more businesses and individuals from out of state than in.
Word of mouth from clients continues to be the primary means of telling others about the professional copywriting and copyediting we provide. Thank you for making Ethereal Pen successful.
May you be richly blessed in 2009.
January 2, 2009 - 12:18 PM
Filed under News by Dan Edelen
This month has been busy, busy, busy. To keep the office work separate from the writing and editing work, Ethereal Pen has a new business manager, Danei. She’s been excellent at keeping the office in line.
Thank you to all our clients, both new and old. We appreciate your business. Making clients happy is job number one.
If “happy” has not been your experience when dealing with freelancers, contact us at Ethereal Pen Productions. You’ll get outstanding results in record time for a price that won’t break your budget.
Contact Ethereal Pen Productions today!
October 17, 2008 - 6:39 AM
Filed under News by Dan Edelen
Some recent projects:
- Web site design and WordPress consultation for a church
- Editing services for an author of a non-fiction manuscript
- Preparing a fiction submission for publishing
- Editing for a regional logistics company
- Copywriting several alumni bios for Lafayette College
- Copywriting alumni bios for a new client, Wheaton College
- Continued managing editing services for Lafayette College
For superior wordsmithing, contact Ethereal Pen.
September 8, 2008 - 8:53 AM