New Look and Update

New Look and Update

The Ethereal Pen site has undergone a transformation. The new design sports an even cleaner look than previously, plus it...

No Corporate Style Guide? Your Image Will Suffer!

No Corporate Style Guide? Your Image Will Suffer!

Your corporate documents represent your business. Their words reflect your voice. One of the greatest mistakes a business can make...

Summer 2011 – Busy!

Summer 2011 – Busy!

Summer 2011 will go down in the records as hoppin’! New clients and loads of excellent projects, including designing brand...

Recent Work & New Clients

Recent Work & New Clients

Recent work completed, Nov.–Dec. 2010: Branding for Bellaria Guitars Trade publication article for Physician’s Care Alliance Web site revision (content...

Negotiating the Twists and Turns of a Project

Negotiating the Twists and Turns of a Project

The first quarter of the year is coming to a close, and what a busy quarter it has been! Several...

Projects from Summer

Projects from Summer

Enjoyed a brief summer vacation then went right back to work—and plenty of work continues to stream in: Completed copywriting...

Hoppin’…

Hoppin’…

Business has been hoppin’! Jobs recently completed or in development: HealthBridge – Software documentation copywriting Colby Instruments – Microwave equipment...